• National Account Director - Albertsons

    Job Locations US-Remote - West Region
    Job ID 2018-1040
    # of Openings
  • Overview


    We're Califia Farms (Califia, pronounced like California), the plant-powered food and beverage company of the future. Our mission is to innovate delicious plant-powered foods for mindful nourishment. We're led by beverage visionary Greg Steltenpohl, crafting, concocting and cold-brewing beautifully bottled goodness from the San Joaquin Valley. Our name comes from the Spanish legend of warrior Queen Califia, the goddess of bounty and abundance who ruled over the mythical island of California. We make our daily decisions using these five core values: Do, Learn Improve; Act Like an Owner; Challenge the Status Quo; The Bottle is Half Full; and Using our Sixth Sense (being conscious of our impact on others and the planet).

    In a snapshot:

    • Founded in 2010
    • 200+ full time staff and contracted employee
    • Headquarters in Downtown L.A. Arts District and Manufacturing in Bakersfield, CA
    • We believe in Shared Leadership where team members are heard and leadership is broadly distributed
    • We are committed to our people and to our communities' sustainability


    Califia Farms is seeking a highly motivated, experienced National Account Director to develop its growing national grocery business with focus on Albertsons. This role requires an entrepreneurial spirit, the ability to develop customer specific strategies, and use of syndicated data to create fact base category leadership presentations to drive positive sales results.



    • Manage the Headquarters and Pacific Northwest Divisional sales calls for Albertsons and other Regional Retailers and Distributors
    • Develop and communicate Albertsons sales programs to team members calling on Divisions outside of the Pacific Northwest
    • Develop annual business growth, sales and margin plans in line with strategic goals
    • Manage Broker partner sales execution and conduct regular business reviews
    • Conduct category reviews with assigned Retail and Distributor customers
    • Management of Califia's entire portfolio of products
    • Direct and monitor all aspects of trade promotion budget to ensure maximum impact
    • Accurate and timely forecasts for volume, spending and profitability
    • Ensure marketplace execution of Retail programs


    • Bachelor's Degree with at least 5-7 years of relevant experience in food and beverage industry
    • Outside sales management experience & demonstrated sales achievement
    • Broker and Distributor management experience
    • Experience with CRM tools such as Salesforce and automated trade spend systems such as AFS or AR7
    • High proficiency with MS Office (PowerPoint, Excel, Word)
    • Understanding of syndicated data (IRI, SPINS, Nielsen) and how to use it as a customer management tool
    • Excellent communication and presentation skills (written and verbal)
    • Ability to travel 50-60%


    The Company is committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion or any other classification protected by law.


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